Gene Setzer Gene Setzer

Building a Storytelling Presence Around Outreach, Community, and Real-Life Ministry

The Challenge

Hope Baltimore was a church plant founded by former Washington Redskins player Joshua Symonette with a vision centered around outreach, service, and meeting people where they were — both spiritually and physically.

The church was not built around a traditional church culture or presentation style. Its mission lived heavily in the streets, neighborhoods, parks, schools, and communities throughout Baltimore. The challenge was finding a way to communicate that mission visually in a way that felt authentic, raw, and emotionally connected to the people the church was serving.

Hope Baltimore needed more than event coverage. They needed storytelling that reflected the heart of the movement behind the ministry.

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Gene Setzer Gene Setzer

Turning One Recovery Story Into a Powerful Example of Community Transformation

The Challenge

The DC Dream Center serves individuals and families throughout Southeast Washington, DC through outreach, recovery support, mentorship, education, and community development programs.

The organization wanted a way to communicate the real-life impact of its mission through a human story that people could emotionally connect with — not just hear about from a distance.

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Gene Setzer Gene Setzer

Using Storytelling to Communicate Legacy, Opportunity, and Student Impact

The Challenge

Cornerstone Schools of Washington, DC needed storytelling that could communicate more than academics alone.

As a long-standing Christian educational institution serving students and families in Southeast DC, the school wanted to better communicate the emotional and transformational impact of its work to families, supporters, and future community partners.

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Gene Setzer Gene Setzer

Building a Storytelling Presence Around Faith, Wellness, and Community

The Challenge

Church At The Well is a faith and wellness community in Washington, DC focused on restoring the mind, body, spirit, and communal spaces through intentional spiritual practice and authentic community connection.

The challenge was not simply creating content. The challenge was capturing the emotional atmosphere and human depth of the community in a way that felt honest, calming, and relational — especially across social media platforms where most church communication feels rushed, promotional, or disconnected.

The church needed storytelling that reflected the rhythm of its mission, not just coverage of events.

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Gene Setzer Gene Setzer

Capturing the Heart of a School Community Through Cinematic Storytelling

The Challenge

Grace Episcopal Day School needed visual storytelling that reflected the warmth, care, and intentionality of its educational environment.

Like many schools, much of the institution’s strongest value existed in everyday moments — student interaction, classroom engagement, faculty relationships, and community culture — but those moments were difficult to communicate through traditional school marketing alone.

The goal was to create media that felt personal, welcoming, and emotionally authentic to both current and prospective families.

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